Hospitality IPTV – Adding Interactivity to Hotel TV

Internet Protocol Television(IPTV) is producing a big influence on the mainstream TV industry. It’s significantly broader applications than only in the entertainment field. In this document we shall have a peek at one such niche IPTV segment – the Hospitality industry, and also just how it can adjust the Hotel Guest user experience and benefit Hotel Operators.

Conventional Television systems in most of the hotels around the earth offer two major features –

Live TV Channels
Films on demand
Background
The features are constrained by the coaxial cable technology that has been prevalent for the past 30 years. It broadcasts the television media, meaning that pre scheduled programs are managed in spite of user’s specific preference on a particular channel. The provider offers a couple of articles plus the person can tune to the decision of his/her channel.

Why switch to IPTV? Existing analogue cable TV technology has limitations –

Terrible Quality of TV channels
Lack of personalization for guests
Absolutely no support to get guest’s inputs

Limitations of amount of TV channels offered
Lack of extending convenience to guests
No personalization of TV services
Ineffective utilization of the audio visual medium to make more revenues
Hotel IPTV Technology
In the past twenty years the internet has created a major effect in the user habits. Today many Hotels would be the “Internet services” in their default offerings, although it may come for a small premium price. The Internet can make it easy for owners to “search whatever they want” at the push of a computer mouse. The cost-free flow of information provides users a lot more alternatives also it has heightened the expectation levels. The IPTV technology can help Hotel operators to to make available wider options of infotainment and making the services more personalized for the party guests of theirs.

Highlights

IPTV Channels
Video on demand (VOD)
Time shift TV
Television set on demand
Games
Bookmarking
Personalized services
Infotainment
TCommerce – Interactive shopping
Visitor Experience
The hotel IPTV system or perhaps Interactive TV is able to modify the Guest experience in ways that are many. The most crucial areas it can create difference are –

Personalization of User Interface primarily based on guest preferences
Localised infotainment platform
Ability to comments to Hotel management
Benefits for Hotels
Better audio and video quality of the tv content
Improved customer satisfaction
Additional revenue sources
Tools that Improve productivity and quality of room services and staff
Interactive Advertising platform for Hotel Services Within the next few articles we shall see each of these benefits in detail.


Yogesh Raut is a Techno Entrepreneur with over twelve years of experience in IT and networking trade. Over many years he has successfully built considerable experience in IPTV technology in various fields.

He is the co-founder of NexusWerkz, an IPTV technology solution provider based in Singapore. He is the designer and architect of IPTV solutions – Xenia Hospitality IPTV and Orion web TV, developed at NexusWerkz. He offers consulting services in different fields for example Internet TV, Hotel TV, E-Learning, Social Networking etc.

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